- Tytuł:
- Have an omnichannel seamless interaction experience! Dimensions and effect on consumer satisfaction.
- Autorzy:
- Źródło:
- Journal of Marketing Management. Dec2020, Vol. 36 Issue 17/18, p1731-1761. 31p. 2 Diagrams, 7 Charts, 1 Graph.
- Czasopismo naukowe