Tapping Boomers for Bucks.

This article discusses the trend in educational donations in the United States. The $25-billion that higher education raised in 2005 seems paltry compared with the level of giving in 2015. Private donations have more than doubled, and colleges are raking in at least $50-billion in 2005. The economy has steadily improved, the stock market is doing well, and those hard-to-predict crises like terrorist attacks have never come to pass. Private giving to higher education now serves a far greater purpose for donors than merely having a name on a building. A new breed of benefactors wants results that extend way beyond campuses.