Modelling of University Student Transport Mode Choice in Joinville: A Binary Logistic Model for Active Modes

Active modes of transportation are essential for the promotion of sustainable mobility. Increasing cycling and walking participation has the potential to improve various aspects of traffic congestion and contribute to human health. The goal of this study was to analyse the factors that influence the choice of active modes of transport on a university campus at Joinville in southern Brazil. An online cross sectional survey of students from two nearby universities was also conducted. Based on quota sampling, participants were surveyed regarding their mode of transport to and from campus, as well as their place of residence, socioeconomic data and trip information. A total of 284 responses were received, where only 22.5% of trips were made using active modes of transport. A binomial logistic model was used to identify the factors that influence modal choices. The results of this study indicate that modal choices are influenced by travel time, university, income, and marital status.