Focuses on the German automobile maker Mercedes-Benz AG. Review of how the company is in the middle of a massive overhaul designed to restore the luster of the Mercedes brand; Overview of new automobile models being introduced by the company, including the new S-Class and two new R-Class models; Review of how the company has slid dramatically in consumer rankings over the past several years; Challenge of winning back customer loyalty; Author's view that the troubles at Mercedes offer a window into German's greater economic problems.
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