In Asia, American-Style Fund Raising Takes Off.

The article discusses the popularity of fund raising among university alumni in Asia. Marina Tan Harper was hired by Nanyang Technical University in Singapore to increase its alumni fund raising efforts. Michael Pettis of Peking University in Beijing comments that many universities and colleges in Asia are trying to adopt a more American approach to fund raising. Many schools receive the bulk of their funding from the government or from large sources but they did not turn to their alumni as a revenue source. Mayan G. Quebral of the Venture for Fund Raising discusses the cultural obstacles that can impeded alumni fund raising.