- Tytuł:
- Marketing, synthesis and interdisciplinarity: reading with M.J.B.
- Autorzy:
- Temat:
-
MARKETING
BUSINESSPEOPLECOLD War ,1945-1991
MARKETING management
MARKETING theory - Źródło:
- Journal of Marketing Management; Dec2023, Vol. 39 Issue 17/18, p1876-1891, 16p
- Terminy geograficzne:
- UNITED Kingdom
Czasopismo naukowe