- Tytuł :
- Foreign apparel brands and the young Indian consumer : an exploration of the role of brand in the decision-making process
- Autorzy :
- Temat :
-
Fashion merchandising India .
Consumer behaviorIndia .
Brand choiceIndia .
Consumers' preferencesIndia .
Brand choice.
Consumer behavior.
Consumers' preferences.Fashion merchandising .India . - URL :
-
http://libres.uncg.edu/ir/listing.aspx?id=8882">http://libres.uncg.edu/ir/listing.aspx?id=8882