- Tytuł:
- Understanding Lateral and Vertical Biases in Consumer Attention: An In-Store Ambulatory Eye-Tracking Study.
- Autorzy:
- Temat:
-
EYE tracking
CONSUMER psychology
COGNITIVE bias
ATTENTION
GROCERY shopping - Źródło:
- Journal of Marketing Research (JMR); Dec2021, Vol. 58 Issue 6, p1120-1141, 22p, 1 Color Photograph, 6 Diagrams, 5 Charts, 3 Graphs
Czasopismo naukowe