- Tytuł :
- Basking in reflected glory: Reverse status transfer from foreign to home markets.
- Autorzy :
- Temat :
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DOMESTIC markets
INTERNATIONAL markets
AUDIENCES
LUXURIES
PRESTIGE
PURCHASING power - Źródło :
- Strategic Management Journal (John Wiley & Sons, Inc.); Apr2021, Vol. 42 Issue 4, p802-832, 31p, 9 Charts, 2 Graphs
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Czasopismo naukowe