- Tytuł:
- The marketing of social causes: the first 10 years.
- Autorzy:
- Źródło:
- Journal of marketing [J Mark] 1980 Fall; Vol. 44, pp. 24-33.
- Typ publikacji:
- Journal Article
- MeSH Terms:
-
Government Agencies*
Marketing of Health Services*
Organizations*Program Evaluation*
Quality of Life*Research *
Voluntary Health Agencies*
Economics ; Organization and Administration ; Social Welfare
Czasopismo naukowe